Ugaoo 

Packaging Design for Ugaoo India - An Online Nursery

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Freelance Project

February 2021

Competition Design

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Ugaoo is one of the biggest online shops for all garden needs. Recently, in their invitation to create packaging designs for their plants, I took the theme to the roots. The idea was to showcase a sense of community that exists in the activity of farming, which our forefathers experienced. The design takes a traditional touch against the backdrop of the ever-evolving concepts of modern gardening. It incorporated pieces from Madhubani and Warli art from the traditional Indian Art Forms. Bright shades from nature were paired with hues of green to bring the spunk out of the illustration.